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    Strategic Management
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    Exam 3: External Analysis: the Identification of Opportunities and Threats
  5. Question
    Switching Costs Are Those Costs That Consumers Must Bear to Switch
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Switching Costs Are Those Costs That Consumers Must Bear to Switch

Question 69

Question 69

True/False

Switching costs are those costs that consumers must bear to switch from the products offered by one established company to the products offered by another established company.

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