Research Has Demonstrated That When Consumers Are Exposed to a Broad

Multiple Choice

Research has demonstrated that when consumers are exposed to a broad range of connector types,

A) they are less likely to express an interest in purchasing certain types of products.
B) they are more likely to express an interest in purchasing certain types of products.
C) their interest in purchasing certain types of products remains the same.
D) they still make their purchase decisions based on conventional advertising messages.
E) they tend to respond positively only to online connectors.