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    Sales Force Management
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    Exam 3: Customer Relationship Management Crm and Building Partnerships
  5. Question
    __________ Represents the Proportion of Resources a Customer Spends with One
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__________ Represents the Proportion of Resources a Customer Spends with One

Question 93

Question 93

Multiple Choice

__________ represents the proportion of resources a customer spends with one among a set of competing suppliers.


A) customer lifetime value
B) opportunism
C) customer share
D) customer commitment

Correct Answer:

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