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    Basic Marketing Research Study Set 3
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    Exam 4: Exploratory Research
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    Which of the Following Is One of the Quickest and Least
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Which of the Following Is One of the Quickest and Least

Question 43

Question 43

Multiple Choice

Which of the following is one of the quickest and least costly ways to conduct exploratory research?


A) Focus group.
B) Data mining.
C) Benchmarking
D) Literature search
E) Case analysis

Correct Answer:

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