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FLY Industries Is a Global Conglomerate Company Headquartered in the United

Question 43

Multiple Choice

FLY Industries is a global conglomerate company headquartered in the United States that does business in over 50 countries. The company's marketing, advertising, and product design is modified and adapted to each country that it does business in. FLY can best be described as using which global corporate strategy?


A) Globalization
B) Multidomestic
C) Export
D) Glocalization
E) Domestic

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