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The peak-End Rule Says That the Impact of an Emotional

Question 1

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The peak-end rule says that the impact of an emotional experience is determined by


A) the duration and peak-end intensity of the experience.
B) the peak of emotional intensity and the ending intensity and not the duration of the experience.
C) the average of the lowest and highest peak intensity.
D) only the duration because peak and ending intensity make little difference.

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