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    Strategy Analysis and Practice
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    Exam 5: Competitive Strategy: The Analysis of Strategic Position
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    The Way in Which Customers Are Grouped According to Characteristics
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The Way in Which Customers Are Grouped According to Characteristics

Question 6

Question 6

Multiple Choice

The way in which customers are grouped according to characteristics is called


A) Strategic group analysis
B) Industry analysis
C) Market segmentation
D) Unique selling points

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