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How Does the Product Life Cycle Mesh with the Product

Question 38

Multiple Choice

How does the product life cycle mesh with the product development process?


A) Product commercialization is the start of the introduction stage of the life cycle.
B) Commercialization indicates that the product has become a "star."
C) Prototype development is the start of the introduction stage of a life cycle.
D) Product testing and test marketing take place during the growth stage of the life cycle.
E) The two do not mesh.

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