Multiple Choice
Which of the following is a feature of the product life cycle (PLC) ?
A) It allows firms to shorten the development process of a product and reduce costs.
B) It helps marketers forecast future events and suggest appropriate strategy.
C) It dictates the marketing strategy to be used for a product.
D) It tells managers the length of a product's life cycle or its duration in any stage.
Correct Answer:
Verified
Correct Answer:
Verified
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