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    Business
  3. Study Set
    MKTG
  4. Exam
    Exam 11: Developing and Managing Products
  5. Question
    _____ Are the First 2
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_____ Are the First 2

Question 41

Question 41

Multiple Choice

_____ are the first 2.5 percent of all those who first adopt a new product.​


A) Innovators
B) ​Early adopters
C) ​Laggards
D) Early majority

Correct Answer:

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