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    Advertising in Action
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    Exam 6: Design, Layout, and Production
  5. Question
    The Most Widely Used Form of Direct-Response Advertising Is
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The Most Widely Used Form of Direct-Response Advertising Is

Question 69

Question 69

Multiple Choice

The most widely used form of direct-response advertising is


A) telemarketing
B) magazines and newspapers
C) direct mail
D) direct-response television
E) direct-response radio

Correct Answer:

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