Multiple Choice
Budweiser's headline "Hockey will never be the same" is an example of a
A) news headline
B) curiosity headline
C) command headline
D) promise-of-benefit headline
E) question headline
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q69: The most widely used form of direct-response
Q70: When it comes to video advertising, why
Q71: Flow refers to<br>A) the movement of the
Q72: Advertisers generally use existing or original music
Q73: The sections of a television commercial are
Q75: On the web, people sweep the text
Q76: An approach in which body copy has
Q77: Generally speaking, the use of colour in
Q78: Regarding television commercials, what happens at the
Q79: Short copy is most appropriate for<br>A) narrative