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    Exam 16: Pricing Strategy
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    Until the Early 1980s, the Walt Disney Company Used a Pricing
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Until the Early 1980s, the Walt Disney Company Used a Pricing

Question 182

Question 182

Multiple Choice

Until the early 1980s, The Walt Disney Company used a pricing strategy in which visitors to its theme parks paid a low admission fee and also paid for rides.This pricing strategy is an example of


A) perfect price discrimination.
B) cost-plus pricing.
C) a two-part tariff.
D) monopoly pricing.

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