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  3. Study Set
    Globale Consumer Behavior
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    Exam 7: Personality, Lifestyles, and Values
  5. Question
    When Marketers Define Consumers by Product Usage They Use the ________
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When Marketers Define Consumers by Product Usage They Use the ________

Question 27

Question 27

Multiple Choice

When marketers define consumers by product usage they use the ________ rule.


A) 80/20
B) 20/80
C) 70/30
D) 30/70

Correct Answer:

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