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A Paintball "Cat Shoot" (At a Painting of a Cat)designed

Question 37

Multiple Choice

A paintball "cat shoot" (at a painting of a cat) designed to raise funds for the local humane society while attracting attention and customers, is an example of:


A) guerilla marketing.
B) lifestyle marketing.
C) brand recognition development.
D) poor marketing judgment due to alienating customers.

Correct Answer:

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