Multiple Choice
A disadvantage of product placements within online video games is ads may not be noticed by players. To combat this problem, a company called Massive developed technology:
A) that allows players to choose the ad they want to see.
B) that allows players to interact with the ad during the game.
C) that allows players to use sponsored downloads, such as a particular brand of car in a racing game.
D) to change ads in the online game in real time as individuals play or each time they play.
Correct Answer:

Verified
Correct Answer:
Verified
Q151: POP is short for "Place on Page,"
Q152: The first step in guerilla marketing is
Q153: During the inoculation stage of buzz marketing,
Q154: While the number of women playing video
Q155: An advantage to cinema advertising is:<br>A)the ads
Q157: Branded entertainment is the insertion of a
Q158: Guerilla marketing includes each of the following
Q159: The number of potential viewers for an
Q160: Buzz marketing works because consumers:<br>A)receive information that
Q161: Lifestyle marketing involves interacting with consumers to