Multiple Choice
What type of scale uses words to indicate different gradations or levels of the respondent's opinion?
A) synthetic label metric scale
B) natural label metric scale
C) natural categorical scale
D) closed-ended scale
E) synthetic natural label scale
Correct Answer:
Verified
Correct Answer:
Verified
Q8: A synthetic scale without balanced ends means
Q9: The _ measures activities,interests and opinions (AIO's).<br>A)constant
Q10: A consumer likes the restaurant "Red Lobster"
Q11: When the researcher uses an aided open-ended
Q12: Which scale is a good substitute for
Q14: Natural metric scales are inherently:<br>A)qualitative<br>B)quantitative<br>C)whimsical<br>D)scientific<br>E)open-ended
Q15: "On a scale of 1 to 5,how
Q16: To summarize findings for metric measures the
Q17: Which of the following formats provides response
Q18: Asking how many dollars a consumer is