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  2. Topic
    Business
  3. Study Set
    Essentials of Marketing Research
  4. Exam
    Exam 2: Defining the Marketing Research Problem and Developing an Approach
  5. Question
    An Unproven Statement or Proposition About a Factor or Phenomenon
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An Unproven Statement or Proposition About a Factor or Phenomenon

Question 3

Question 3

Multiple Choice

An unproven statement or proposition about a factor or phenomenon that is of interest to the researcher is called a(n) ________.


A) situation
B) incident
C) hypothesis
D) theory
E) research question

Correct Answer:

verifed

Verified

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