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  3. Study Set
    Consumer Behavior Study Set 3
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    Exam 1: Buying, Having, and Being
  5. Question
    According to the ________ Perspective, Advertising Is an Important Source
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According to the ________ Perspective, Advertising Is an Important Source

Question 40

Question 40

Multiple Choice

According to the ________ perspective, advertising is an important source of consumer information.


A) consumerist
B) database marketing
C) transformative consumer
D) economics of information

Correct Answer:

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