Multiple Choice
Public relations practitioners track the impact of a campaign in terms of ________.
A) reach and frequency
B) process and outcome
C) sales and inquiries
D) impressions and sales
E) input and output
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q15: Which IMC tool helps an organization and
Q16: All the groups of people with which
Q19: Which of the following statements regarding advertising
Q34: Explain four key publics addressed by relationship
Q38: Material that is published to support a
Q46: Akou works behind the scenes at Chicago's
Q96: The area of public relations that focuses
Q112: Although public relations can enhance a company's
Q136: New electronic media are categorized as _
Q149: Discuss how advertising can be used as