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  3. Study Set
    Advertising and IMC Principles
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    Exam 8: Creative Strategy
  5. Question
    Messages That ________ Are Designed to Affect Attitudes and Create
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Messages That ________ Are Designed to Affect Attitudes and Create

Question 16

Question 16

Multiple Choice

Messages that ________ are designed to affect attitudes and create beliefs.


A) reach emotions
B) teach
C) get attention
D) persuade
E) resonate

Correct Answer:

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