Question 1

Apache HTTP Web server software is based on Microsoft's Windows operating system.

Accepted Answer

A) True 
 B)False  False

Question 2

The leading Web server software is:

Accepted Answer

A)  Apache.
B)  Microsoft Internet Information Server.
C)  Linux.
D)  Google Enterprise Server. A

Question 3

The practice of owning (or leasing)and managing your own Web servers but housing them in a vendor's physical facility is known as ________.

Accepted Answer

co-location

Question 4

All of the following are basic information requirements for a product database except:

Accepted Answer

A)  product descriptions.
B)  stock numbers.
C)  customer ID numbers.
D)  inventory levels.

Question 5

What are the two most important management challenges in building a successful e-commerce presence?

Accepted Answer

A)  developing a clear understanding of business objectives and knowing how to choose the right technology to achieve those objectives
B)  having an accurate understanding of your business environment and an achievable business plan
C)  building a team with the right skill sets and closely managing the development process
D)  identifying the key components of your business plan and selecting the right software, hardware, and infrastructure for your site

Question 6

Which of the following is the final stage suggested for a six-phase plan to develop an e-commerce presence?

Accepted Answer

A)  mobile plan
B)  maintenance
C)  testing plan
D)  Twitter plan

Question 7

Which of the following typically includes a data flow diagram to describe the flow of information for a Web site?

Accepted Answer

A)  physical design
B)  logical design
C)  testing plan
D)  co-location plan

Question 8

________ are the types of information systems capabilities needed to meet business objectives.

Accepted Answer

A)  Information requirements
B)  System functionalities
C)  System design specifications
D)  Physical design specifications

Question 9

Which of the following is not a main factor in determining overall demand for an e-commerce site?

Accepted Answer

A)  static file sizes
B)  number of items in inventory
C)  user profiles
D)  type of content

Question 10

Which of the following types of servers monitors and controls access to a main Web server and implements firewall protection?

Accepted Answer

A)  proxy server
B)  list server
C)  groupware server
D)  mail server

Question 11

Which of the following helps you understand the marketing effectiveness of your e-commerce site?

Accepted Answer

A)  shopping cart
B)  product database
C)  site tracking and reporting system
D)  inventory management system

Question 12

Which of the following is the least expensive path to creating a mobile Internet presence?

Accepted Answer

A)  developing a native app
B)  resizing an existing Web site for mobile use
C)  building a mobile Web app using HTML
D)  building a mobile Web app using Java

Question 13

A mobile Web app is one designed to specifically operate using a mobile device's hardware and operating system.

Accepted Answer

A) True 
 B)False

Question 14

Your Web production company has received an RFP for building an e-commerce Web site for Carlotti's, a renowned gourmet and specialty butcher that now wishes to sell goods over the Internet. Describe the elements you will include in your proposal to Carlotti's. In addition to the Web site proposal, will you make any other recommendations?

Accepted Answer

The answer of Your Web production company has received an...

Question 15

________ involves testing a site program's modules one at a time.

Accepted Answer

A)  System testing
B)  Acceptance testing
C)  Unit testing
D)  Implementation testing

Question 16

An online ________ allows shoppers to set aside desired purchases in preparation for checkout, review what they have selected, and edit their selections as necessary.

Accepted Answer

The answer of An online ________ allows shoppers to set...

Question 17

One of the most important challenges in developing an e-commerce presence is understanding that the technology must drive the business.

Accepted Answer

A) True 
 B)False

Question 18

Which of the following is not an open source software tool?

Accepted Answer

A)  WebSphere
B)  Apache
C)  MySQL
D)  PHP

Question 19

All of the following are important factors in Web site optimization except:

Accepted Answer

A)  selecting keywords and page titles.
B)  identifying market niches for your services or products.
C)  buying search engine ads.
D)  adhering to accessibility guidelines.

Question 20

Upgrading a server from a single processor to multiple processors is an example of scaling a site horizontally.

Accepted Answer

A) True 
 B)False

Exam 4: Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

Apache HTTP Web server software is based on Microsoft's Windows operating system.

The leading Web server software is:

The practice of owning (or leasing)and managing your own Web servers but housing them in a vendor's physical facility is known as ________.

All of the following are basic information requirements for a product database except:

What are the two most important management challenges in building a successful e-commerce presence?

Which of the following is the final stage suggested for a six-phase plan to develop an e-commerce presence?

Which of the following typically includes a data flow diagram to describe the flow of information for a Web site?

________ are the types of information systems capabilities needed to meet business objectives.

Which of the following is not a main factor in determining overall demand for an e-commerce site?

Which of the following types of servers monitors and controls access to a main Web server and implements firewall protection?

Which of the following helps you understand the marketing effectiveness of your e-commerce site?

Which of the following is the least expensive path to creating a mobile Internet presence?

A mobile Web app is one designed to specifically operate using a mobile device's hardware and operating system.

________ involves testing a site program's modules one at a time.

An online ________ allows shoppers to set aside desired purchases in preparation for checkout, review what they have selected, and edit their selections as necessary.

One of the most important challenges in developing an e-commerce presence is understanding that the technology must drive the business.

Which of the following is not an open source software tool?

All of the following are important factors in Web site optimization except:

Upgrading a server from a single processor to multiple processors is an example of scaling a site horizontally.