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    Exam 13: Communicating Customer Value: Advertising and Public Relations
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    Companies Are Challenged with the Changing Face of Today's Marketing
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Companies Are Challenged with the Changing Face of Today's Marketing

Question 156

Question 156

Multiple Choice

Companies are challenged with the changing face of today's marketing communications. Change in which of the following is one of the factors?


A) media
B) competitors
C) micromarkets
D) consumers
E) advertising

Correct Answer:

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