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When Proctor & Gamble Developed the Mr

Question 143

Multiple Choice

When Proctor & Gamble developed the Mr. Clean Magic Eraser, the company needed to explain how the product cleans grime from walls without removing paint. What type of campaign was most likely used by Proctor & Gamble for the Mr. Clean Magic Eraser?


A) informative advertising
B) persuasive advertising
C) reminder advertising
D) developmental advertising
E) comparative advertising

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