The Four Ps Concept Takes the Seller's or Marketer's View

Multiple Choice

The four Ps concept takes the seller's or marketer's view of the market. What are the buyer's four Cs?

A) convenience, cost, competition, and communication
B) customer solution, customer cost, convenience, and communication
C) customer solution, customer satisfaction, convenience, and communication
D) customer satisfaction, customer value, convenience, and customer relationships
E) customer solution, customer value, convenience, and communication