Solved

As in Consumer Segmentation, Many Marketers Believe That and

Question 54

Multiple Choice

As in consumer segmentation, many marketers believe that ________ and ________ segmentation provide the best basis for segmenting business markets.

A) geographic; demographic
B) user status; user loyalty
C) benefits; buying behaviour
D) age and life-cycle; psychographic
E) income; usage rate

Related Questions

Q2: When a market segment is large or

Q49: Mass marketers, such as Target and Venture

Q50: Through talking to numerous competitors at a

Q51: Which of the following is one of

Q56: If Wealth TV decides to segment its

Q58: Which type of segmentation centers on the

Q59: When Positive Image, Inc., caters to clothing,

Q125: Today,most companies have moved away from mass

Q128: By studying its less loyal buyers,a company

Q161: Most marketing targeted at children,minorities or other