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    Principles of Marketing Study Set 1
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    Exam 6: Customer-Driven Marketing Strategy: Creating Value for Target Customers
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    Which Group Determines a Product's Position Relative to Competing Products
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Which Group Determines a Product's Position Relative to Competing Products

Question 100

Question 100

Multiple Choice

Which group determines a product's position relative to competing products?


A) manufacturers
B) wholesalers
C) retailers
D) consumers
E) suppliers

Correct Answer:

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