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    Principles of Marketing Study Set 1
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    Exam 11: Communicating Customer Value: Advertising and Public Relations
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    In Their Efforts to Find Less Costly and More Targeted
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In Their Efforts to Find Less Costly and More Targeted

Question 76

Question 76

Short Answer

In their efforts to find less costly and more targeted ways to reach consumers,advertiser have discovered a collection of _____.

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