Multiple Choice
While planning marketing and sales messages,the benefits of a product focus on ________.
A) the return on investment to the seller
B) what the user experiences or gains from the product
C) the less attractive features of a product
D) the difference between the cost of production and sales price
E) how the product helps the selling company meet its goals
Correct Answer:
Verified
Correct Answer:
Verified
Q25: Sales messages _.<br>A)usher potential buyers through the
Q26: Information about the personality,attitudes,lifestyle,and other psychological characteristics
Q27: The first task in planning persuasive messages
Q28: Which of the following terms stands for
Q29: A persuasive claim should close _.<br>A)with a
Q31: Which of the following is an example
Q32: Logical appeal uses one of three types
Q33: Which of the following statements describes only
Q34: An effective persuasive claim should avoid _.<br>A)reviewing
Q35: Which of the following is true about