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  2. Topic
    Business
  3. Study Set
    Marketing Defined
  4. Exam
    Exam 6: Value for Customers
  5. Question
    Through Customer ________, a Company Has the Means to Find
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Through Customer ________, a Company Has the Means to Find

Question 88

Question 88

Multiple Choice

Through customer ________, a company has the means to find groups of customers who share similar characteristics.


A) interaction
B) customization
C) differentiation
D) perception
E) retention

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