Essay
Twitter is a website that offers a social networking service,enabling its users to send and read other users' messages or conversations called tweets,which are text-based posts,or tweets,of up to 140 characters displayed on the user's profile page.Connected to each tweet is a rich details pane that provides additional information,deeper context,and embedded media.Companies are using Twitter as a tool in their relationship marketing programs.In what ways can Twitter be used to benefit both the customer and the organization?
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