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    Marketing Study Set 2
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    Exam 2: Developing Successful Organizational and Marketing Strategies
  5. Question
    A(n)________ Is a Good,service,or Idea That Creates Value for Both
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A(n)________ Is a Good,service,or Idea That Creates Value for Both

Question 301

Question 301

Multiple Choice

A(n) ________ is a good,service,or idea that creates value for both the organization and its customers by satisfying their needs and wants.


A) organization
B) business firm
C) nonprofit
D) offering
E) industry

Correct Answer:

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