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    Exam 8: Marketing Research: From Customer Insights to Actions
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    Setting Research Objectives Occurs During Which Step of the Five-Step
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Setting Research Objectives Occurs During Which Step of the Five-Step

Question 175

Question 175

Multiple Choice

Setting research objectives occurs during which step of the five-step marketing research approach?


A) Define the problem.
B) Develop the research plan.
C) Collect relevant information.
D) Take marketing actions.
E) Develop findings.

Correct Answer:

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