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    Marketing Study Set 2
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    Exam 9: Market Segmentation, targeting, and Positioning
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    What Are the Four Steps to Positioning a Product with a Perceptual
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What Are the Four Steps to Positioning a Product with a Perceptual

Question 157

Question 157

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What are the four steps to positioning a product with a perceptual map?

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A key to positioning a product or brand ...

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