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    Exam 17: Integrated Marketing Communications and Direct Marketing
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    Which of the Following Types of Promotion Uses Customized Interaction
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Which of the Following Types of Promotion Uses Customized Interaction

Question 94

Question 94

Multiple Choice

Which of the following types of promotion uses customized interaction?


A) advertising
B) direct marketing
C) public relations
D) sales promotion
E) publicity

Correct Answer:

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