The Benefit of Customization in the Online Environment Is That

Multiple Choice

The benefit of customization in the online environment is that

A) a highly interactive and individualized information and exchange environment is created for shoppers and buyers.
B) it helps customers reduce their search costs and more conveniently find the offerings with the desired features.
C) it protects online consumer privacy about the customized products and services they desire.
D) it records users' visits to websites, which enhances online consumers' convenience in future visits by suggesting offerings that may be of interest to them when they access the site.
E) it reduces costs and wasted coverage both for the buyer and seller.