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What Is Considered to Be a Principal Advantage of Using

Question 55

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What is considered to be a principal advantage of using quantitative methods as an approach to doing social research?


A) It allows for the possibility of investigating how members of the social world understand their social experiences.
B) Concepts can be standardized.
C) It allows the researcher to become immersed in the people and situations he or she is studying.
D) The subjective experiences of the research participants can be studied and analyzed.
E) In quantitative research the deeper meanings that individuals attribute to social life can be revealed.

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