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    Business
  3. Study Set
    Advertising and Promotion
  4. Exam
    Exam 6: Market Segmentation, Positioning, and the Value Proposition
  5. Question
    The Ad for the Xootr Adult Motorized Scooter Is an Example
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The Ad for the Xootr Adult Motorized Scooter Is an Example

Question 12

Question 12

True/False

The ad for the Xootr adult motorized scooter is an example of choosing only one positioning strategy-user positioning-to simplify the message.

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