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    Basic Marketing Research Study Set 1
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    Exam 3: Research Design
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    A ________ Consists of a Sample of Respondents,generally Households That
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A ________ Consists of a Sample of Respondents,generally Households That

Question 15

Question 15

Multiple Choice

A ________ consists of a sample of respondents,generally households that have agreed to provide information over an extended period.


A) focus group
B) panel
C) hypothesis
D) theory
E) research mix

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