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    Exam 7: Consumer Choice: Utility Theory and Insights From Neuroscience
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    Recent Experiments by Neuroscientists Have Shown That the More a Person
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Recent Experiments by Neuroscientists Have Shown That the More a Person

Question 13

Question 13

True/False

Recent experiments by neuroscientists have shown that the more a person thinks about the health consequences of an unhealthy food like a donut,the higher the perceived benefit of the unhealthy food.

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