Which Statement Is Most Likely True About a Marketing Channel

Multiple Choice

Which statement is most likely true about a marketing channel system?

A) Firms in the marketing channel typically work independently.
B) Modifying a channel system is usually a simple, inexpensive task.
C) Marketing channels represent a very small portion of the world's business.
D) Most marketing channel systems are easily duplicated by other firms in an industry.
E) Efficient marketing channels reduce distribution costs and increase customer satisfaction.