Multiple Choice
Which of the following is most likely a true statement about closing cost and service gaps?
A) Service gaps are a significant concern when the competition has the same service gaps.
B) Cost gaps usually occur when multiple channel functions are performed too inexpensively.
C) Closing gaps caused by managerial and environmental bounds is typically quick and inexpensive.
D) Cost gaps can be closed by changing the roles of current channel members to improve efficiency.
E) An oversupply of customer service does not lead to service gaps because no costs are involved.
Correct Answer:

Verified
Correct Answer:
Verified
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