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How Has the Internet Accelerated International Expansion Efforts by Retailers

Question 41

Multiple Choice

How has the Internet accelerated international expansion efforts by retailers such as Neiman Marcus and J.Crew?


A) facilitating the construction of brick-and-mortar stores
B) monitoring sales revenues more efficiently with extranets
C) providing low cost access to new markets through e-commerce
D) enabling firms to provide online customer service in multiple languages
E) building a strong customer base through social media and viral advertising

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