Multiple Choice
Which of the following statements about sources of product knowledge is false?
A) Plant tours would be of little value to more senior,experienced salespeople.
B) Many companies believe that salespeople should visit the manufacturing plant and see the production process.
C) Most companies prepare literature that provides detailed descriptions of their product.
D) Sales training meetings provide knowledge about both products and product users.
E) Sales people should be encouraged to use and observe the product.
Correct Answer:

Verified
Correct Answer:
Verified
Q13: When developing a product strategy,the salesperson must:<br>A)adopt
Q14: Successful sales presentations translate product features into:<br>A)functional
Q15: The attitude you display toward your competition
Q16: Solution selling begins with understanding the customer's
Q17: To establish your product superiority,it is a
Q19: The best time to discuss competition during
Q20: A product feature is anything a customer
Q21: Identifying product features and then converting these
Q22: The underlying criteria for determining which features
Q23: List the three prescriptions for developing a