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Shane Chadwick Is a Sales Representative for the Metropolitan Commuter

Question 63

Multiple Choice

Shane Chadwick is a sales representative for the Metropolitan Commuter Rail Service,selling ad space inside commuter rail train cars and stations.He has presented and negotiated to a new church trying to attract new members by advertising their philosophy and service times.
-Despite the discount Shane offers,the church representative cannot regain trust in him,and walks away from the deal.What can Shane learn from this experience?


A) Do not sell to organizations with limited budgets.
B) Working with non-profits is risky.
C) Be open about pricing if you know the prospect has a small budget.
D) Churches do not buy ad space.
E) Be completely transparent about pricing as early in the process as possible.

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