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    Management Information Systems Study Set 8
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    Exam 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
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    ________ Management Is an Important Capability for Customer Service Processes
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________ Management Is an Important Capability for Customer Service Processes

Question 23

Question 23

Multiple Choice

________ management is an important capability for customer service processes that is found in most major CRM software products.


A) Returns
B) Lead
C) Account
D) Events

Correct Answer:

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