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In the Context of the Boston Consulting Group (BCG) Matrix

Question 30

Multiple Choice

In the context of the Boston Consulting Group (BCG) matrix, which of the following is a similarity between stars and cash cows?


A) Both have shares of a slow-growing market.
B) Both have small shares in their respective markets.
C) Both have shares of a fast-growing market.
D) Both have large shares in their respective markets.

Correct Answer:

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