Multiple Choice
If a marketer decides to price goods at odd-numbered dollar amounts to denote bargains, and at even-numbered amounts to denote quality, what is he or she using?
A) two-part pricing
B) deal pricing
C) decoy pricing
D) psychological pricing
Correct Answer:

Verified
Correct Answer:
Verified
Q24: Functional discounts are typically calculated as the
Q87: Merck & Co., the manufacturer of the
Q88: All pricing goals have trade-offs that managers
Q89: Scenario 13-2<br>It's September and Sophia wants to
Q90: The retail nursery is selling potting soil
Q93: Scenario 13-2<br>It's September and Sophia wants to
Q94: This tactic allows different customers to pay
Q95: Scenario 13-2<br>It's September and Sophia wants to
Q96: What is the term for cash refunds
Q97: Why are quantity discounts most often used?<br>A)to