Question 1

Provide an example of two companies that have built a strategic alliance.Briefly explain the benefits of the relationship.

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The answer of Provide an example of two companies that...

Question 2

Which model is best used to understand the ways in which information technologies allow a firm to both attain and sustain a competitive advantage?

Accepted Answer

A)  Porter's Competitive Forces 
B)  Porter's Value Chain 
C)  The Information Systems Strategy Triangle 
D)  The Network Effect 
E)  The Resource-Based View

Question 3

Give an example of a company whose switching costs are too high,effectively keeping its customer captive.How is this company using technology to maintain high switching costs?

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The answer of Give an example of a company whose...

Question 4

All of the following benefit from the network effect EXCEPT:

Accepted Answer

A) Wikis 
B) Twitter 
C) Email 
D) Facebook 
E) Network bandwidth

Question 5

Match Zara's use of IT to the competitive force it influences.

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The answer of Match Zara's use of IT to the...

Question 6

Many companies like Zara use POS to capture information on what has sold,to whom and when.This use of technology to realize efficiencies supports which one of Porter's value chain activities?

Accepted Answer

A)  Outbound Logistics 
B)  Marketing & Sales 
C)  Operations 
D)  Service 
E)  Human resources

Question 7

IT resources consist of IT assets and IT _______.

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Question 8

List the three IS tools used to optimize the operations of a firm's value chain.

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Question 9

Zara's use of information recourses has given it a substantial advantage over its competitors.

Accepted Answer

A) True 
 B)False

Question 10

Which one of the following risks can threaten the IS of a company in a highly regulated industry such as financial services or health care?

Accepted Answer

A)  Demonstrating bad timing 
B)  Awakening a sleeping giant 
C)  Mobile-based alternative removes advantages 
D)  Running afoul of the law 
E)  Implementing IS poorly

Question 11

Which part of the value chain includes the manufacturing of goods?

Accepted Answer

A)  Inbound Logistics 
B)  Outbound Logistics 
C)  Operations 
D)  Service 
E)  Organization

Question 12

A firm's IS strategy and organizational strategy focus more on its external requirements than internal requirements.

Accepted Answer

A) True 
 B)False

Question 13

List a Web 2.0 technology and how it benefits from the network effect.

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Question 14

List the four support activities of the value chain.

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Question 15

Explain why relationship skills are becoming more important to IS managers in today's economy.

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Question 16

Which one of the following is not considered to be a primary activity of the value chain of a firm?

Accepted Answer

A)  Inbound Logistics 
B)  Service 
C)  Sales & Marketing 
D)  Technology 
E)  Operations

Question 17

Identify each resource below as an IT asset or an IT capability.

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The answer of Identify each resource below as an IT...

Question 18

A company that is in a market with few buying options for the consumer is experiencing which one of Porter's Five Competitive Forces?

Accepted Answer

A)  Bargaining power of suppliers 
B)  Threat of substitute products 
C)  Potential threat of new entrants 
D)  Bargaining power of buyers 
E)  Industry competitors

Question 19

List one externally managed IT resource a company may use and how it provides a strategic advantage.

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Question 20

Why is it that more and more firms need to co-create their business and IS strategy?
Matching

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Exam 2: Strategic Use of Information Resources in a Global Economy