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Lark Inc, an American Electronics Company, Is Currently Reviewing New Geographical

Question 145

Multiple Choice

Lark Inc., an American electronics company, is currently reviewing new geographical markets to sell its highly popular televisions. By 2020, it plans to open new stores across all the major South Asian cities. Lark is most likely following a ________ strategy.


A) local marketing
B) market development
C) diversification
D) product adaptation
E) product development

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